Perth's Fashion
Art Direction / Publication







Perth's Fashion is a self-directed project to design a documentation of Perth's fashion streetwear. The aim of this publication is to celebrate Perth's evergrowing fashion and what defines its streetwear style. This project involved planning, materials lookout, photography, interviews, text editing, visual design and the production of the final publication. The final publication is an A3 hard cover book printed on 270gsm Satin Coated stock. (All photographs are self taken and edited)
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Branding
Paperi & Co.
Branding for Paperi & Co., specialising Invitations and Paper Goods.
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Stationery / Invitation
Bridesmaid Card
A special way to ask the lovely bridesmaids to be a part of the big day.
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Rebranding
Samuel Goh Photography
A rebranding project for Samuel Goh, a wedding photographer
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Website
LOVEIS Productions
A new makeover for LOVEIS Productions' website
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Rebranding / Collateral
LOVEIS Productions
Established in 2008, LOVEIS Productions specialises in wedding cinemathography and has a vision and mission to define love
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Wedding Invitation
Rebecca & Jonathan
Rebecca & Jonathan are tying the knot in December. Based on the all things glamour theme, here is the wedding invitation in black, white and silver
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Rebranding / Stationery
UD. SANJAYA
A rebranding of a food manufacturer and distributor located in Indonesia
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Branding
SCOOP
A branding project for a gourmet ice cream cafe for those young target audience who take ice cream seriously!
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Branding / Stationery
OBERT OTHMAN
The project is to design a brand identity, business collateral and annual report for an investment banking company
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Branding / Packaging / Pattern
Rococo
ROCOCO is an upper class womenswear boutique located in Subiaco, Perth. Its branding emphasises on the femininity and exclusivity of the boutique
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Campaign Collateral / Invitation
Perth's Fashion Festival 2012
This is a self initiated brief to design a campaign for Perth Fashion Festival 2012 and taking an inspiration from the famous quote of "fashion is art"
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Branding / Publication
Azure Apartments
The project is to design a branding and brochure for a world class riverside apartment located in East Perth, Western Australia
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Publication / Internship
ELLE Magazine
These are some of the work that I have done during my 3 months internship at ELLE Magazine Indonesia
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Campaign Collateral / Collaboration
Beaufort Street Festival
This was an exciting collaboration with a fellow graphic designer, Benjamin Siero. The aim was to promote the artists exhibiting on the festival
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Art Direction / Publication
Perth's Fashion
The Perth's Fashion Book is a self-initated and directed project to design a documentation of Perth's fashion streetwear
